Tuesday, February 23, 2010

"Good" Beats "Innovative" Nearly Every Time

Article at BusinessWeek by Scott Berkun

But it's clear most companies fail not because of their lack of inventiveness; it's their lack of basic competence. Most leaders fail to prevent bureaucracy, hubris, and too many cooks from killing good ideas before they ever get a chance to make it out the door, resulting in the mediocrity we know too well.

Most projects aimed at innovation fail because creators become distracted by their egos from the true goal: to solve real problems for real people. (emphasis added)

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