Blog post by Seth Godin
As the number of apparently significant digits in the data available to us goes up (traffic was up .1% yesterday!) we continually seek causation, even if we're looking in the wrong places. As the amount of data we get continues to increase, we need people who can help us turn that data into information.
Proofiness is a tricky thing. Data is not information, and confusing numbers with truth can help you make some bad decisions.
Tuesday, December 28, 2010
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